MediaCorp artiste Jacelyn Tay became a full-fledged businesswoman in 2006 when she set up her health and weight management clinic. That was after a long and distinguished acting career which began after she dropped out from college. Hers was also a career that was blighted by a high profile bankruptcy scandal which, ironically, steered her celebrity career to even greater heights. As a budding entrepreneur now, she shares with us her highs and lows in life as well as her new found business philosophy.
Ep 2: Online Gaming Spells Big Business
With an estimated 1.5 million players and a market size of about S$50 million, online gaming has now become the brightest spot for the overall gaming industry. The significant growth in this market over the last 5 years has spurred the growth of related businesses, like game cards, computer hardware and online gaming tournaments. How do these businesses compete among each other to gain a stronger foothold in the market? And among them, which enjoys better growth?
Ep 3: Double Whammy for Exporters: Weak USD & Global Slowdown
The US Dollar (USD) has not shown significant recovery since dropping to a record low of 1.36 Singapore Dollar (SGD). This has dampened the revenue of local exporters. Adding to it is a slowdown in the global economy which has resulted in lower demand for their products. How do these exporters cope with this double whammy? What schemes are available in the market to help them tide over the situation?
Ep 4: Creative Marketing through the Web
The internet has become more functional, and it has developed into a prominent part of our daily lives. This translates into greater mileage in terms of creating new marketing and branding opportunities. Money Week paid a visit to the company in-charge of selling the Singapore Flyer to the whole world to see how internet strategies are being used to achieve its targets. We will also take a look at how advertising agencies create interactive branding websites for clients to optimize their marketing efforts.
Ep 5: How Does IT Give Children A Headstart in Learning?
These days, mastering technology is a survival skill. Some childcare centres have installed information technology (IT) systems not only to streamline their administrative processes, but also as a teaching tool and to improve communication with the parents of their students. Money Week paid a visit to a childcare centre to see how they use technology to give the school and their students the competitive edge.
Ep 6: Key Trends Drive New Opportunities in Businesses
The animation and architectural industries have a lot in common. Their work involve a lot of computer work, and they are the most sought-after industries now as the animation sector has been identified by the government as a key line for development, while the architectural trade received a big boost from the booming regional property market. How has the use of technology help these two industries develop their businesses? How promising is their business outlook?
Ep 7: Emerging Mobile Technology Trends
Mobile technology applications have expanded into many different fields. Recently, industry players conducted a trial on interactivity using smartphones at a public park. Some companies have also embraced mobile technology as a tool to improve work efficiency and generate new business opportunities. Money Week takes a look at how companies are riding the tide of mobile technology with new products.
